Lulav Minhagim

Daniel wrote: Is the Minhag to rustle the lulav while putting it out and pulling it back? Or should one make sure the rings are tight so it should not rustle. (I've been told that rustling can actually damage the lulav).

Daniel wrote: Is the Minhag to turn toward the direction that one is shaking or should one remain facing forward? When shaking down, is the Minhag to turn the lulav upside-down? How about the other directions? (e.g. while shaking forward, should one point the lulav forward, or is just putting it toward that direction sufficient)?